Sniper's Den
A high-impact content strategy that positioned Sniper’s Den as Melbourne’s ultimate paintball battleground.
Overview
When Sniper’s Den, Melbourne’s premier paintball facility, wanted to take their digital presence to the next level, they turned to Savvas Studio for a new kind of firepower. Known for hosting national tournaments and elite players, Sniper’s Den had the action—they just needed content that could match the intensity.
Savvas Studio dove headfirst into the adrenaline-fueled world of paintball, capturing the chaos, precision, and passion that define the sport. Through cinematic visuals, player-focused storytelling, and strategic content planning, we built a digital identity as bold and tactical as the games played on their fields.
From fast-paced reels to behind-the-scenes moments with the pros, our campaigns helped reframe Sniper’s Den—not just as a venue, but as a competitive hub, a community, and a proving ground for the sport’s next generation.
Results
- Shifted from static posts to dynamic, high-energy content campaigns tailored for players, fans, and first-timers.
- Positioned Sniper’s Den as “Where the pros play”—a clear brand message across reels, stories, and social features.
- Created buzz around the National Tournament with athlete spotlights, slow-mo action cuts, and pre-event hype content.
- Highlighted casual players and birthday groups—bridging elite sport with everyday fun.
"Over the last 6 months Savvas media have worked hard to help grow our brand through social media with a mix of images and video content. They have helped us strategize and execute the work in a super professional way. At every turn they have gone above and beyond expectations and clearly enjoy helping businesses grow and develop."
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